{"product_id":"making-wet","title":"Making WET","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003ci\u003eWET: The Magazine of Gourmet Bathing\u003c\/i\u003e\u003cspan\u003e was one of the seminal avant-garde publications of the 1970s and early 1980s. It had a quirky, prescient editorial sensibility and was a dynamic venue for graphic design experimentation. \u003c\/span\u003e\u003ci\u003eWET\u003c\/i\u003e\u003cspan\u003e was a precursor to, and exemplar for, later publications such as \u003c\/span\u003e\u003ci\u003eBeach Culture\u003c\/i\u003e\u003cspan\u003e, \u003c\/span\u003e\u003ci\u003eRay Gun\u003c\/i\u003e\u003cspan\u003e, \u003c\/span\u003e\u003ci\u003eWired\u003c\/i\u003e\u003cspan\u003e, and the like. Talents such as Matt Groening (\u003c\/span\u003e\u003ci\u003eThe Simpsons\u003c\/i\u003e\u003cspan\u003e) and others published their first work here. This book tells the story of the making of \u003c\/span\u003e\u003ci\u003eWET\u003c\/i\u003e\u003cspan\u003e from its early formation in the Venice Beach creative milieu to its emergence on the international pop-culture scene. This book includes an extended commentary on the process of making \u003c\/span\u003e\u003ci\u003eWET\u003c\/i\u003e\u003cspan\u003e, along with images and reprints from the magazine. No mere retrospective, this book offers instructive advice for anyone embarking on a journey of artistic entrepreneurship.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eLeonard Koren, who trained as an artist and architect, was a founding member of The Los Angeles Fine Arts Squad, a wall-painting collective. In 1976 he created WET: The Magazine of Gourmet Bathing, an avant-garde publication seminal in the development of postmodern aesthetics. Koren has subsequently written numerous books about art, design, and aesthetics. among them are Wabi-Sabi: for Artists, Designers, Poets \u0026amp; Philosophers (the classic volume on the beauty of things imperfect, impermanent and incomplete), What Artists Do, and Musings of a Curious Aesthete.\u003c\/span\u003e\u003c\/p\u003e","brand":"Imperfect Publishing Inc","offers":[{"title":"Default Title","offer_id":40849476780081,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0116\/4592\/files\/Book_MakingWet_1.jpg?v=1778094018","url":"https:\/\/shop-generalstore.com\/products\/making-wet","provider":"General Store","version":"1.0","type":"link"}